February 24th, 2013
Eccentric candy distributor David Klein followed his dream of creating a new kind of jelly bean — a gourmet treat that would come in wild flavors like grape jelly and root beer. In 1976, Jelly Belly was born, and it soon became an American favorite. Unfortunately for Klein, he gave up the business just before it hit the big time — a decision he regrets to this day. Filmmaker Costa Botes documents the rise and fall of this oddball genius.